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BMW Ultimate Service™

We design extraordinary cars. It only seems right to offer a service plan to match.


Only BMW offers a comprehensive suite of premium vehicle maintenance services for absolutely no cost: buy a BMW now and pay no maintenance costs for 4 years or 50,000 miles, whichever comes first.

Featuring the following services, BMW Ultimate Service™ lives up to its name:
  • New Vehicle/SAV Limited Warranty: This warranty covers defects in materials or workmanship for the first four years or 50,000 miles, whichever comes first, so you can rest assured your BMW will perform as expected.
  • BMW Maintenance Program: One of the most comprehensive maintenance programs in its class, covering all factory-recommended maintenance services during the New Vehicle/SAV Limited Warranty Coverage Period, as well as specific items that require replacement due to normal wear and tear, such as brake pads, brake discs and wiper blade inserts.
  • Four years of the BMW Assist™ Safety Plan: Many 2007 and later models include a four-year, unlimited mileage subscription to the BMW Assist trade; Safety Plan including TeleService, an exclusive BMW benefit which allows your vehicle to contact your BMW center directly when it needs service or maintenance.
  • Unlimited-Mileage Roadside Assistance: Receive Roadside Assistance 24 hours a day, 365 days a year for the first four years of ownership, without any mileage limitation.
No other premium automaker provides such comprehensive benefits for absolutely no cost. So while other car owners will incur from several hundred to over one thousand dollars of maintenance or repair costs during the first 4 years they own their vehicles, you pay nothing for the first 4 years or 50,000 miles.

After all, an Ultimate Driving Machine® - and its driver - deserve nothing less than BMW Ultimate Service™.

IntelliChoice Data

BMW has compiled data pertaining to the average cost* of maintaining other vehicles during the first four years of ownership. See how BMW's no-cost Ultimate Service plan compares:

Brand Maintenance Costs
Acura $970.75
Audi $967.17
BMW $0
Cadillac $744.26
Infiniti $649.40
Jaguar $1112.53
Land Rover $233.52
Lexus $974.22
Lincoln $922.14
Mercedes-Benz $1086.60
Porsche $1032.14
Saab $385.29
Volvo $918.93

2007 IntelliChoice, Inc., www.intellichoice.com. Maintenance figures shown based on 4 Years/50,000 Miles, excluding tire replacement costs.

*Based on $0 cost for the BMW Maintenance Program. Certain limitations and exclusions apply to this program; please refer to your Service and Warranty Information booklet for coverage, terms, and conditions.

All new BMW vehicles come with the BMW Maintenance Program and the New Vehicle Limited Warranty standard for the first 4 years or 50,000 miles, whichever occurs first. Roadside Assistance comes standard for the first 4 years. BMW Assist Safety Plan comes standard for the first 4 years on every MY 2007 and later 5 Series, 6 Series, and 7 Series vehicle, and is available as an option or with the Premium Package on all other models. TeleService is available on all 2007 and later models with BMW Assist except for the Z4 and X3.

© 2009 BMW of North America, LLC. The BMW name, model names and logo are registered trademarks.

Dave Walter, Inc.   500 W Exchange St Akron, OH 44302
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